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The special discount for our How To Navigate Stalls and Objections webinar ends TODAY at 5:00 PM EST! The webinar takes place on November 21st, at 11:30 am EST and its designed to help you avoid and… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to […]

I love everything about the holidays except for one thing; The infamous “Call me back AFTER the holidays” stall! In this week’s episode of The Sales Playbook Podcast I show you,… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul Castain […]

According to LeapJob, 98% of our cold calls end with failure, but; That ISN’T the fault of the cold call as a form of outreach; It’s more of a testimonial to the lack of phone skills the… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] […]

When it comes to phone objections, we focus way too much on the symptoms and NOT the cause. The symptoms being the actual objections and the cause, well that’s what I want to talk to you about today…. [[ This is a content summary only. Visit my website for full links, other content, and more! […]

If you ever played a sport, you didn’t just hit the field and play; you stretched and limbered up. Although, in the spirit of honesty, Woody Harrelson did offer a compelling counter argument in the… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to […]

There’s a lot of content out there on how one should “handle” objections. That’s fine, and it never hurts to have responses to common objections, but; Perhaps we’re… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul Castain is the Vice […]

So here we are, knee deep, in that magical time of year where we try to get every last deal across the finish line. For the last 2 weeks I’ve been talking about a resource that can help!… [[ This is a content summary only. Visit my website for full links, other content, and more! […]

There are two keys to a BETTER cold call According to Leap Job, the AVERAGE success rate of a cold call is only 2% and don’t you dare blame the cold call for that! The problem is that the AVERAGE… [[ This is a content summary only. Visit my website for full links, other content, […]

For the last few weeks I’ve been offering ideas on how you can Nurture Your Prospects Into Clients. I hope you’ve enjoyed the tips and more importantly; Have been applying them! I wanted… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook […]

You just finished a preliminary meeting with a prospect; How do you gently guide your contact on the journey from prospect to client? You want to stay in touch and obviously stay “top of mind” but;… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go […]