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In the 10 years that I’ve been on LinkedIn, I’ve seen (and made) some EPIC mistakes. Here are the top 5 in no particular order . . . Connecting With Someone and Then Doing NOTHING! In the 10 years… [[ This is a content summary only. Visit my website for full links, other content, and […]

Sometimes, in our quest to find the BIG answer to our sales challenges, we miss the obvious ones. If you’d like to generate, at least 3 more phone appointments, each week, do the following; Go… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to […]

The subject line of your emails is one of 3 things recipients consider when deciding whether or not to open an email. The problem is that many sales reps use a self serving subject line that… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go […]

Sometimes we are so used to saying things a certain way with regard to our company and what makes us different. We’ve probably heard it a million times at our team meetings. Been told to say it a… [[ This is a content summary only. Visit my website for full links, other content, and more! […]

Being disregarded and deleted is actually quite common in sales. You DO know that your potential clients are inundated with messaging, right? And don’t give me any of that sh*t that… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul Castain […]

Sometimes it feels like we’re invisible to our potential clients! We call and have very little impact. We leave messages that go unanswered. We send emails that that aren’t responded to and yet… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook […]

WHAT DO YOU DO ONCE YOU CONNECT WITH SOMEONE ON LINKEDIN? There are two radical extremes when it comes to LinkedIn and quite frankly, they both suck! Either you do absolutely nothing (and hope… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales […]

According to a recent survey conducted by Hubspot; Only 3% Consider Salespeople To Be Trustworthy Ouch! If the average person DOESN’T trust what you’re saying, then you shouldn’t just say things; You… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul […]

According to a recent survey conducted by Hubspot; Only 3% Consider Salespeople To Be Trustworthy Ouch! If the average person DOESN’T trust what you’re saying, then you shouldn’t just say things; You… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul […]

The average decision maker is inundated with sales messaging and to them; We all sound alike! The most important thing you and I can do when we prospect, is to keep the “courtship”… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook […]